The Journey

Because of course I started a podcast. The NY Denim Hangs Podcast pulls the curtain back on the global denim industry and shares the stories of the people that make it.
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Kris ran an experiment to determine the effects of never washing your jeans vs. washing them every week. Here's what he discovered.
Read moreFITTED In The Time Of Coronavirus
The beginning of 2020 picked up where 2019 left off, with lots of progress. Then news of the coronavirus reaching the United States began to spread, and on its heals a new reality set in.
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When I met Tyler, the founder of Home Field Advantage Goods, I immediately connected with him. When I saw his exceptional craftsmanship, suggesting a collaboration to create an all-American leather...
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I recently had the opportunity to be interviewed by two peers in the denim industry - Kelly Harrington and Will Varner. I met them both in person at this year's Denim Days festival and we've stayed...
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What is so compelling about the Brooklyn Bridge is that from different perspectives it conveys different inspirations. From afar, the bridge is elegant and stoic. Up close, it's brimming with energ...
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It's fun working with someone who knows exactly what they want. When I met John, I knew he was one of those people - and it shows in his style.
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At the end of 2018 it was time to develop a logo that represented FITTED Underground. I called my good friend, Kris, and we got to work.
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Kevin is 6'4" and one of the most knowledgeable guys you'll ever meet. I had the pleasure of making him a pair of customs. Here's his story...
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I recently updated our rear pocket with the Brooklyn Bridge as design inspiration and wanted to share the development process. I had two primary goals...
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